We all have a love hate relationship with it – Social Media. I’ve found myself taking many breaks from it. Un-plugging and going back to quality in-person family time! Enjoyed some paperback books, in-person moments with my lunch (instead of photographing it until it’s cold) and just quality human time.
But what’s too much? How much is too little? We’ve all heard the saying, “less is more” but in a world obsessed with having more what exactly is the balance for your photography business?
Obviously you don’t want to spam your followers, but you also don’t want them to forget you exist. Over the years I’ve found that there is no one right answer for all businesses when it comes to social media. Wedding photographers need to spend more time on Pinterest than on Twitter. Portrait photographers need to spend more time on Facebook than on Pinterest. It’s all different for every specialty.
What I do know is that you can figure out exactly what your photography business needs by tracking how your posts do. Continue reading How Often Do I Post To Social Media For My Business